LOS ANGELES — Bruce Springsteen, Jon Bon Jovi, Billy Joel, Christina Aguilera, Sting and other celebrities will join forces for a one-hour live telethon “Hurricane Sandy: Coming Together,” airing today at 8 p.m. on NBCUniversal stations and streamed at NBC.com.
Money raised during the telethon will be donated to American Red Cross relief efforts. In addition to being televised on NBC, the concert will be carried on Bravo, MSNBC, CNBC, E!, G4, Style, Syfy and USA channels. Other networks may join by the time the show gets underway today.
The benefit will be hosted by NBC “Today” anchor Matt Lauer and talk show host Jimmy Fallon, and NBC News anchor Brian Williams will also take part. The show will be carried live to the East Coast and tape delayed for West Coast audiences.
Those interested in donating to the hurricane relief effort can visit www.redcross.org, call 1-800-RED-CROSS or make a $10 contribution by texting the word REDCROSS to 90999.