Tourism group to help local firms recruit visitors

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Tourism Walla Walla is offering matching grants for events that draw visitors to Walla Walla.

The organization is accepting applications for its Matching Funds program. An informational meeting on how the program works will be Oct. 30 at 3 p.m. in the fifth-floor conference room of the Baker Boyer Bank building.

In short, organizations dedicate an amount of their budget to marketing their chosen event. If the application is approved, Tourism Walla Walla matches that amount.

To qualify, events should appeal to out-of-area visitors during the off-season (November through March). The deadline to apply is Nov. 15. To get an application contact Andrew Holt at Tourism Walla Walla at 525-8799 or aholt@wallawalla.org.

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